"Just got back from my first trip with my new Side Effect. During this trip I determined that 1 Side Effect + 2 S-Biners == great way to keep little fiddly things (earbuds, iPod, gum, pens, notebook, tissues, snacks, makeup bag, etc.) handy during a flight." -- Ms. Ferret
Check out the entire thread on the TOM BIHN Forums. See also: the Side Effect.