Was looking at smartphone cases online and thought I'd see how my iphone 4 or android phone fit into one of my Tom Bihn pouches. They are slightly too big for a mini, and a small was overkill.
Then I thought how nice it would be to have a wallet with a clear side in which to carry my iphone and a few credit cards and some cash. One item to take with me (instead of a phone and a wallet) and from the clear side, I could see incoming calls and texts.
So how about a clear organizer wallet that is 1/2" wider (6.5") with more svelte closure system (flatter zipper head) and more narrow edges (say 1/8" instead of the current 3/8") and it would be the ultimate front pocket wallet.