The Vertical Brain Cell is a hard-sided laptop case designed to clip securely inside of our Brain Bag or Smart Alec backpacks. Inside of the Vertical Brain Cell, your laptop hangs suspended and cradled in a sling of 8mm thick soft foam padding inside a 4mm hard corrugated plastic shell that protects from the front, back, and bottom. Below the padded sling, fixed to the bottom of the corrugated plastic shell, is a 12mm thick strip of memory foam. Available in three sizes for Apple laptops and two sizes for PC laptops. See more new photos of the Vertical Brain Cell.
New photos: Horizontal Freudian Slip
The Horizontal Freudian Slip (like its fraternal twin the Vertical Freudian Slip) is an insert that gives you eleven extra pockets to provide total organization of your files and accessories. It fits inside many of our laptop bags, messenger bags, briefcases, and travel bags. In the above photo, it’s pictured in the Western Flyer along with our Horizontal Brain Cell laptop case.
More new photos can be seen on the Horizontal Freudian Slip page.
New photos of the Western Flyer
We’ve added 30+ new photos of our Western Flyer carry-on travel bag. A few are below; more of the new photos can be seen on the Western Flyer page.
New photos of the 13″ Ristretto in all colors
New photos that show the Ristretto for 13″ MacBook Pro or MacBook Air in all colors — Black/Steel, Steel/Iberian, Navy/Solar, and Olive/cayenne — have been added. Also up are photos of the Ristretto for 11″ MacBook Air and Ristretto for iPad (all models) in every color combination.
New photos: Ristretto for 11″ MacBook Air
Photos of the Ristretto for the 11″ MacBook Air in every color combination — Black/Steel, Olive/Cayenne, Navy/Solar and Forest/Steel — are now up. Note that Black/Steel has already sold out and is on backorder until late April; all other colors are in-stock and ship within one business day.
New Ristretto for iPad Photos (all colors)
Photos of the Ristretto for iPad in all color combinations — Black/Steel, Steel/Iberian, Navy/Solar, Forest/Steel, Olive/Cayenne, and Cardinal/Steel — are up. Note: Black/Steel has already sold out and is available for backorder with an expected shipping date of late April.

Ristretto for iPad in Steel/Iberian

Ristretto for iPad in Navy/Solar

Ristretto for iPad in Forest/Steel
What fits in each size of Ristretto
Ristretto for 13″ MacBook Air or MacBook Pro fits:

Plus a water bottle.
Ristretto for 11″ MacBook Air fits:

Ristretto for iPad or iPad 2 fits:

New Smart Alec Photos
See all 22 new photos on the Smart Alec page, or read this entire post to see larger versions of the new photos here on the blog.



























